Marketing Agency Develops SaaS

Nalia Ahmad

BACKGROUND

Simply a thought brought to us from MTI Enterprises and we worked closlely with them to create an automated HR System that allso had the applicant tracking system along with a Dedicated Team of HR Manager for Compliance and Dedicated Accountant with the ability to white-label.

The CHALLENGE

Researching market to ensure we are creating an innovative SaaS that isn't similar to another platform on the market now.Integrating complex development features to ensure automation is the key and the software serves as a replacement of an HR Manager in house.

With the help of Wharton and our Internal Dev Team the key challenges were questioned:

  • How does the brand stand out against competition
  • What is the roadmap for this platform in terms of designing and devleopment to reaistically deply?
  • Where can we market to get the most attention from the target audience

CUSTOM SAAS PLATFORM

Cultivating & Marketing and its team went to work with joined partner hands to craft a design and develop to deploy this software in 3 months.Cultivating & Marketing converted these goals into milestones that can be gauged and measured through marketing and ad campaigns.

The following key milestones were arrived at within a 3 to 3 month time frame:
150
K
likes on sureveys
455
K
Clicks frm Influencer Marketing
1.5
M
views on Internet Ads
3
K
actual visitors to website

Solution

Ensemble HR have decided to continue utilizing their internal Cultivating & Marketing and we are now undergoing a marketing package to boost the SaaS

"Website and SaaS blew our minds, we can't wait to see how many B2B clients we obtain as our marketing campaign begins"

M TAHER

CEOs of Ensemble HR

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